President Laurentino “Nito” Cortizo’s appointment of Eskildsen in 2019 to head up the Panama Tourism Authority (ATP) came as a surprise. A key spot in the cabinet went to a young person with no political baggage or affiliation. At an early age, with degrees in both Finance and practical formation in Philosophy, Eskildsen started a hotel, residential and commercial real estate complex on the Pacific coast of the Azuero peninsula and other projects that are widely lauded as exemplars of good taste and cultural sensitivity.
Speaking to his wife, the multifaceted artist-at-heart Maria Amelia, I assumed that it was in the world of hospitality that their paths first crossed. I was amused to learn that they met when he was teaching at the New Acropolis, a “School of Philosophy in the Classical Tradition” based in Panama City. She signed up for its course, Practical comparative philosophy of the East and West, a step that would soon lead to their sharing a path of karma yoga with the parenting of a bright and inquisitive girl now seven years old.
Taking the reins at ATP, joined by the talented strategist Dario Jhangimal as his senior advisor and co-author of the new vision for Panama, he took the unusual step of reaching back twenty years into Panama’s past to reprise an ambitious plan for the transformation of the country into a “heritage-powered economy” developed by Dr. Hana Ayala, then on the faculty of the School of Social Ecology at the University of California, Irvine and the founder of Pangea World, an NGO dedicated to research and planning for economic development respectful of cultural and ecological heritage. Dr. Ayala’s original brief for a national “Tourism Conservation Research (TCR) economic development model” excited international attention and moved architect Frank Gehry to design the world’s first museum of biodiversity on the waterfront at the Pacific entrance to the inter-oceanic canal in Panama City. Ultimately, however, it failed to get traction with a government in the throes of assuming control of the canal and major U.S. military installations. For Eskildsen, coming upon Dr. Ayala’s plan so many years later, it felt as if he had made an extraordinary archaeological discovery: a blueprint for all that he dreamed of accomplishing for his country in his lifetime.
After taking office, he invited Dr. Hana Ayala to return to Panama to assist a team of public and private sector leaders in tackling anew her detailed plan to weave economic development, particularly the hospitality and tourism industry, with frontier scientific research and nationwide natural and cultural conservation. She did so in February 2020. We at Geoversity were delighted! The TCR model, with its “heritage routes strategy” fits perfectly with our mission of leadership for biocultural renewal.
In September of 2020, The Panama Tourism Authority (ATP) announced the national assembly’s unanimous approval of its Master Plan for Sustainable Tourism 2020-2025 by the National Tourism Council, the main public-private body for the management of the tourism sector in Panama.
Dr. Ayala’s updated TCR Heritage Routes strategy now features three focus areas: Cultural Heritage, Green Heritage, and Blue Heritage. Comprised of 19 circuits that tell the stories of Panama, the plan was developed with thorough analysis and research conducted in multiple workshops with the help of local and international consultants, the Smithsonian Tropical Research Institute (STRI), the academic team of the Frank Gehry-designed Biomuseo, the Ministries of Environment and Culture, the Panamanian travel industry, Geoversity, and other key organizations.
Will Panama’s leaders finally succeed in making Dr. Ayala’s vision a reality? In this post-COVID era when civilization is confronting the greatest threats we’ve ever faced, the challenges are myriad.