Item Link: Access the Resource
Media Type: Article - Recent
Publication Info: Annenberg School for Communication
Date of Publication: June 17
Year of Publication: 2018
Publication City: Philadelphia, PA
Publisher: Penn University of Pennsylvania
Author(s): Julie Sloane
Categories: Social Movement
This tipping point — roughly 25% of people — applies to any kind of movement or initiative.
When organizations turn a blind eye to sexual harassment in the workplace, how many people need to take a stand before the behavior is no longer seen as normal?
According to a new paper to be published tomorrow in Science, there is a quantifiable answer: roughly 25% of people need to take a stand before large-scale social change occurs. This idea of a social tipping point applies to standards in the workplace, and any type of movement or initiative.
Read the full article here.