Understanding “New Power”

| December 29, 2014 | Leave a Comment

Item Link: Access the Resource

Media Type: News / Op - Ed

Date of Publication: December 2014

Year of Publication: 2014

Publication City: Boston, MA

Publisher: Harvard Business School Publishing

Author(s): ,

Categories: , ,

Jeremy Heimans and Henry Timms describe the growing force termed “new power” and how they see it interacting with the existing force of “old power”.

New power…It is made by many. It is open, participatory, and peer-driven. It uploads, and it distributes. Like water or electricity, it’s most forceful when it surges. The goal with new power is not to hoard it but to channel it.”

On October 31, 2014, Jeremy Heimans shared a TED Talk on the fundamental shift in power taking place, which can be found here.

In an article published on December 7,What “new power” means for campaigners, Michael Silberman explored how Greenpeace can operate within the current campaigning landscape by utilizing both old and new power frameworks.


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